Your book marketing strategy should be composed of small, carefully calculated steps—a reaction to measured analytics, fine-tuned trial and error.
social media
Whether an author uses a professional book publicist or does all their own marketing, there are several steps an author can take, while the book is still in the publishing process, to set the stage for marketing.
It’s important that you understand social media marketing fundamentals, from maximizing quality to understanding what platforms are best for your book.
Are you up to date on the latest social media? Do you know what Tik-Tok is? You’ll need to know if you’re an author in the digital age!
Never stop fine-tuning your content and strategy for maximum marketability and impact.